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Protecting heritage

Over recent years the heritage sector has been hit by cumulative cut-backs in public sector funding, reductions in visitor spend and increasing competition for visitors. At the same time, a multitude of new opportunities continue to emerge relating to technological innovation, new audiences and communication networks and new management approaches.

In the context of this developing landscape for the heritage sector, WeiPoint aims to explore the increasing need for museums and heritage organisations to become ever more entrepreneurial in their approach in order to increase their resilience to the changing environment and also to identify ways and means to build profile, audiences, income and opportunities to sustain their invaluable heritage.

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